Vision
Vision tag Line Goes Here

CDBL aspires to be the Largest Spirits Company of India. We will engage in sustainable practices and anticipate the needs of our customers. We will maximize return to the stockholders while still maintaining quality in our products.

Mission
Mission tag Line Goes Here

To grow market share at 2 times the industry growth. To provide ROCE at 2 times the Cost of Capital. 15 percentage point growth in Employment Engagement Score. World class factories by adopting Best Technology, Innovations & Practices.

Core Values
Core Values tag Line Goes Here

What CDBL does is truely reflected by the core values adopted by the company:
>> No Ego
>> Honesty
>> Commitment
>> Initiatives

About Us Who We Are & What We Do?

Corporate View - Beginning on a modest scale in 1988, CDBL has emerged as a major and vibrant alcohol producing company of our country. We have shown impressive growth and contributed in the development of our state. We wish to continue to flourish and render the valuable services to all the sections of the society. Ours is a company of the future- having a governance structure which is diverse and transparent. We understand the complexity fully with long-term vision, courage and capability to see through the modern changes in our field. Our mission is "making our vision a reality, removal of disparity and equalizing job opportunities."

Our belief, hard work, determination and dedication have driven us to a position that we are today India’s largest single unit producer of potable alcohol. We supply our products throughout the country, aim to grow much bigger with our capabilities and attain higher targets to set new records for the company and respective industry.

We have our production unit established/based at village Banur, District Patiala in the State of Punjab and corporate office in North India at Chandigarh - the city beautiful.

The product portfolio of the company includes production of Grain alcohol, Molasses alcohol, Industrial alcohol, Country liquor brands and IMFL brands of the finest quality.

Our significant associations with the leading companies like United Spirit Ltd., Seagram, Radico Khaitan, BDA Ltd. and many others give us the competitive edge over the other players in the present market.

Contract bottling and sale of spirit to the aforesaid organizations has provided us with better opportunities to explore our potential in the industry.

An extensive sales and marketing network is established throughout the Country with a very efficient and highly motivated sales force who drive our company spirits all over.

The In-House Co-Generation Power plant gives us opportunity to be power sufficient and generate additional revenue by sale of surplus power to the State Government. With an expansionary vision we diversified into the business of Hydro-Power Generation in the regions of both Punjab and Himachal Pradesh.

Our dreams are often challenging, but that’s what we live for. Most things are of little consequence when we look at their bigger picture.

The annual growth rate of the company at present is around 15%. Also, we cater our services to more than 20% of the country liquor market in Punjab.

The decisions and actions of any corporate association affects the lives and future of people associated to it, either directly or indirectly. We think on the lines of being well connected to our objectives as well as the social conducts. For us it is our duty to ensure good working conditions and a good standard of living for the workers and others associated with us. In order to succeed we need to keep everybody together. We are committed to do good and engage people in the social work. Our sincere efforts in organizing annual blood donation camps, maintaining cleanliness, providing clean drinking water; has connected us with the local people. It is all about sharing the happiness and sorrows. Several sport meets and other recreational activities are being organized by our efficient team for children in the nearby villages to always keep up their spirits high. As a responsible corporate citizen, we are known for our philanthropy and work for the upliftment of society, be it through health camps or literacy drives in the villages.

We are customer oriented and are recognized in our field for the production of high quality products and customer satisfaction. We keep on upgrading our plants, systems and products in an environment where up-gradation is the mantra for success.

From our inception to till date we have been recognized for our zeal to learn, inner drive to progress, openness to changes, courage to accept criticism and rejection. We are comfortable fighting on the frontline because for us we work day in and day out to attain our dreams. To what we are today and what we will be years later, is all because of the faith and hard work of our visionary employer, dedicated employees and loyal business associates. With lot more to offer, we promise to keep our standards and quality elevated always.

Success Story

It was in 1988 when traveling down the muddy lane which leads to the village Banur, District Patiala, a young lad of 24, Mr. Amit Modi, the Managing Director, with big dreams in his eyes selected a piece of land to start his dream project, with firm conviction in his belief. Who knew, some day, this unpromising location would boost to house the largest single Distillery unit of the Country producing potable alcohol. For this independent group of blenders and purveyors the site provided perfect support wherein the distillery could be built and operated to provide an access to spirit used throughout the country. The spirit produced is consistently of high quality and at a price very well controlled. After identifying the site and establishing the vision for this new venture, Mr. Amit Modi put into place his dream project, Chandigarh Distillers & Bottlers Limited, in the month of April 1989, as an IMFL Bottling Plant with the capacity of only two bottling conveyors housed in a small hall, only for the state of Punjab. In less than two years, distillery was commissioned in September 1991 with a small plant for Rectified Spirit Production with a capacity of 15 KLPD. The Rectified Spirit plant was further enhanced several times to the capacity of 35 KLPD and Extra Neutral Alcohol plant with the capacity of 20 KLPD was also added to the young CDBL. Later in the pleasant month of October, we obtained our first allocation of country liquor quota. The distillation capacity has now been expanded many times since then, thereby increasing the alcohol production and improving its quality. Today we have the capacity to produce 330KL alcohol per day. Another major step to success and recognition was climbed up in 1993 when a long term agreement was made with McDowell & Company Ltd. of UB Group for bottling their various IMFL brands. It marked the beginning of a new chapter for the company. Then their came a moment of content when we built our own corporate office in Chandigarh. It was in the year 1997. We can today say with proud that ours is one of the best corporate offices constructed and designed in the City Beautiful. We have always believed to upgrade our technology to improve our quality services. For this we have been introducing new utilities to facilities. We make sure that the operations of different processes in the company do not suffer through because of any technically laid back equipment. The In-House Power Generation established in the year of 2000-2001 at Banur had been of a great advantage to both the company and the local crowd at the village. Various utilities have also been built up to commensurate with production requirements. We established our own panel room to ease out the work, which can now be supervised from a single room. A new wash plant for ENA has been commissioned. New automation in bottling units, new turbine panel room, DM plant, RT7 Biodigestor has also been introduced with newer changes and advanced systems. Presently we have state of art facility to produce 4.0 lakh cases of IMFL and 3.0 lakh cases of country liquor. The company has also added an indigenous grain milling system to improve the effectiveness of processes. With our sincere efforts and ready-to-face-challenges attitude we are today amongst the largest distillers in India.

Our Management

Chandigarh Distillers & Bottlers Ltd. has a team of visionary, extroverted, creative and empathetic leaders. They have risen above the rest and accomplished what seem like impossible tasks and has changed the outlook of the industry.

Mr. Amit Modi
(Managing Director)

Mr. Amit Modi is the driving force behind the Company, a young energetic man with a vision to create a business empire. Mr. Amit Modi started the business by establishing a small Bottling Plant in the year 1987 and subsequently, set up a Distillery Unit in the year 1991 with a small capacity of 15 KLPD, which has now been enhanced over the years to 330 KLPD. The Company under his dynamic leadership have been in profits from the very beginning and have achieved consistent growth. He spearheads, the Company’s management and operations, strategizing & directing it to reach new heights.

He is a commerce graduate and has sharp business acumen. He has further sharpened his business skills by attending family owned entrepreneur’s training program (Owner/president Management Program) in Harvard University, USA for 2 years completed during the year 2003 – 2004.

Mr. Amit Modi brings to the Company strong leadership skills, vigor and a passion for excellence. He believes in nurturing a culture that is entrepreneurial, result oriented, customer focused and based on team work. He has experience of over 25 years in managing large scale business.

Mr. Amit Modi is being assisted by a team of professionals in the area of production, finance, secretarial, marketing, liaisoning and projects by qualified and experienced professionals.

Our Products What We Offer at CDBL?

Chandigarh Distillers & Bottlers Ltd. was established in the year 1989. Initially the Company was into the bottling of Indian made foreign liquor for the state of Punjab. Over a period of time the company has successfully ventured into various grades of Spirits i.e. Extra Neutral Alcohol,Rectified Spirit and Industrial Alcohol. At present, CDBL is amongst the largest distilleries in India. The Company has a tie-up with the largest liquor company for bottling their products for Northern India.

Grain Alcohol

We manufacture Grain Alcohol – Extra Neutral Alcohol (ENA) and Rectified Spirits (RS). It is a matter of pride that CDBL has one of the largest capacities for producing Grain Alcohol in India.

Molasses Alcohol

We are one of the largest single unit producers of Potable grade alcohol i.e. Extra Neutral Alcohol and Rectified Spirit. We are supplying our products throughout the country including to the big liquor companies.

Industrial Alcohol

We are also producing the Industrial Alcohol which is supplied to Chemical/Pharma Manufacturers.

IMFL Bottling (McDowell)

A glorious chapter in the growth of CDBL was started, when a long-term tieup was started with McDowell & Co. (U.B. Group) to bottle their various IMFL Brands in our unit in the year 1993. It is a matter of prestige that we are now bottling premium brands like McDowell No. 1 and RTD's (Ready to Drink alcoholic beverages).

Country Liquor

CDBL was determined to make its presence felt in the prestigious lucrative country liquor market of Punjab. With concerted efforts, over the next few years, CDBL was able to strengthen its foot hold in the country liquor market of Punjab and was able to achieve 28-29% share of the Country Liquor market.

IMFL Bottling (CDBL)

In the last 4-5 years, CDBL has made serious efforts and have successfully launched its IMFL brands like Big Boss Whisky, After 7 Whisky and High Power XXX Rum in the Punjab and Chandigarh market.

DDGS - By Product

The company has recently installed Two Driers with integrated decanters to manufacture DDGS (Distillery Dry Grain Sludge). This DDGS is packed in standard packaging of HDPE bags. This product contains proteins and has a good demand by Cattle Farming and Poultry Farms. DDGS has long shelf life and can be easily stored and transported even to far off places. With addition of DDGS as a by-product, the company has added another revenue stream.

Our Advantage - Why Choose Us?

Operations

Operations of an organization are its “Vision to reality”. Combination between creativity and the creative processes is what makes our operations successful. We make sure we have the best people we can in various processes, and this is a constant challenge though there is always a room to improve. Art of dealing with humanity, of working diligently, of being sympathetic, but equally insisting for the production of high quality products and effective services to our customers and clients is our landmark.

The available capacity, skillful manpower, advanced lay-out, ultra-modern technology used in different processes, assured quality, safety, maintenance and our environment friendly nature gives us an upper hand over others players in the same run. We work hard to make operations more aggressive so as to serve the clients in a better way always.

We know what we are selling which helps us to create the atmosphere and excitement around our products in a perfect fashion.

Following are the functional areas of Operations at the company (distillery):

  • Alcohol production:
  • >> Rectified spirit
  • >> Extra neutral spirit
  • >> Industrial alcohol
  • IMFL Section:
  • >> IMFL brands
  • >> Contract bottling
  • PML Section:
  • >> Country liquor brands

CO-GENERATION POWER PLANTS: The Company has installed In-house Co-Generation Power Plants at Village Banur, Tehsil Mohali, District SAS Nagar, Punjab with capacity aggregating to 12 MW. It fulfills all the electricity requirements at the distillation plant, supporting various operations. Surplus Power is being sold to the State Government and it is yet another accomplishment for us.

EFFLUENT TREATMENT PLANT: We have the most modern facility to convert our waste to value added products. We are converting all the biodegradable waste to produce Bio-Gas, which in turn is used as a fuel in our boilers. The high pressure steam generated from our boilers is then utilized to generate power. This power is captivly used to run our operations and surplus is exported to the state government. CDBL is very conscious about its responsibilities on environmental/social front.

Human Resource

Human resource is the backbone of organization. We believe in empowering people to be their best. Persuasion and perseverance are our principles. Our aim is to appoint "right man-in right job". We choose hope over fear, dust ourselves off, vowing to evolve all in action process in the betterment of organization. To favor the prosperous, our spirit and endeavor for a better tomorrow can never be broken.

We strongly believe in "no society or organization has any worth or importance apart from its part in contributing to its growth of the individuals of which it is composed."

Banur Distillery

The distillery at village Banur spreads out in an approximate area of 60 acre. The distillation capacity has been expanded many times to 330KL per day thereby increasing the alcohol production and simultaneously improving the quality of our ENA/RS. Our operations have the flexibility to produce the finest quality of alcohol from various sources like molasses, broken rice, sorghum, millets etc. Various utilities have also been built to commensurate with our present production requirements. With the Bottling capacity in both IMFL and PML sections to more than 4.0lakh cases each/ month we are the most favored partners for the other recognized companies in the industry, whom we provide our services to.

Research & Development

The R&D Team is responsible for the total quality control and for maintaining the current status / image of the company. To them we give freedom to re-search the ideas and the competition in the market and see if there is a demand for the same. It controls and takes necessary corrective actions to ensure that all government schedules are properly carried out on time and all materials used are from approved sources.

R&D at each section undertakes the administration of all requirements and standards stipulated by the regulatory authorities from time to time. It helps to create an upper-hand over other competitors in the market through its maintained quality procedures.

Sales & Marketing

We are the first touch point with our customers apart from delivering services. We always add an extra value to live up to our brand image and give constant assurance by arts and deeds that our organization assure when need arises.

Our aim is to make selling superfluous. We understand that “A market is never saturated with a good product, but it is very quickly saturated with a bad one”, and this is the motivation behind our extensive marketing and quality sales of the products. To keep pace with our increasing product range and familiarity with the huge customer base, we have strengthened our sales force accordingly in various regions. A broad range of products, their advanced packaging and best suitable pricing for all segments, wide spread networking, efficient promotion makes the best marketing pool for the company. The self motivated, enthusiastic and proactive sales force play a vital role in reinforcing the “Trust Image” by rendering prompt services to our valuable customers. Young and skilled sales force understands and fulfills the demand of the market. We work hard to create good brand awareness in the minds of the customer. Our professionals understand this vibrant market and satisfy its needs through their experience and knowledge of catering it since years.

Commercials

The commercial department handles all the purchase requirements of the entire respective units in the distillation plant as well as in the corporate office. It help us with all the superior quality of goods or services required at various levels in different processes involved either in production or otherwise.

This department refers to the business of attempting to acquire goods or services to accomplish the goals of the enterprise. They help us in commercial evaluation, technical evaluation, several negotiations related to buying of raw material or any other necessary commodity for the company.

Associate Companies
Our Partners

Aqua Power Private Limited (APPL)

Aqua Power Private Limited (APPL), was incorporated on 10.08.1999 and registered with the Registrar of Companies, Punjab, Himachal Pradesh and Chandigarh. The registered office of APPL is located at MHP Chakbhai KA, Chak Da Pull, VPO Moom, District Barnala, Punjab. The company is engaged in the generation of electricity from Mini Hydel Projects at three locations in the state of Punjab on the Bhatinda Branch Canal at Chakbhai, Lohgarh and Sidhana sites. The power produced is sold to PSEB.

Sr. No. Name of The Project Capacity Date of Commissioning
1 Chakbhai 2 MW 20.11.2004
2 Lohgarh 2 MW 11.10.2005
3 Sidhana 1.2 MW 27.10.2007

Kurmi Energy Private Limited

Kurmi Energy Private Limited was incorporated as a private limited company on 27th September, 2007 with the registered office at House No.99, Sector 3, New Shimla, Shimla.

Kurmi Energy Private Limited is developing a small hydro project of 8 MW capacity.

The project is located in district Shimla, Himachal Pradesh on Nanti khad upstream of 22 MW Ghanvi project of Himachal Pradesh State Electricity Board.

Information Technology Park

Cyberwalk Tech Park Pvt. Ltd. has constructed an IT Park on a 10 Acres plot in Sector 8, Manesar, Haryana. It has a total build up area of 11 Lac Sq. Ft. comprising office and residential complex at an estimated cost of Rs. 350 Crores. It has the working space for about 10000 employees. The IT Park is ready for occupancy.

Our Network
Where We At?

  • Andra Pradesh
  • Arunachal Pradesh
  • Bihar
  • Chandigarh
  • Chittoor
  • Daman
  • Goa
  • Haryana
  • Himachal
  • Jammu & Kashmir
  • Kerala
  • Meghalaya
  • Madhaya Pradesh
  • Punjab
  • Rajasthan
  • Sikkim
  • Uttar Pradesh
  • West Bengal

Careers Join Us In The Making of Something Big!

Work Culture

We are a group of Young and Vibrant people. Understanding which we have built helps to create sustainable values for our employees, society and the nation in the future for our dynamic organization. We alter our approach to issues such as governance and environmental responsibility because we work as ethical and responsible organization and believe in creating a better society.

Loyalty, sincerity and team play is what we admire to hilt. We want when people should come to work, they shouldn't have left their hearts at home. We support our employees with a positive and productive work environment that provides excellent motivation to put in their best performance in an enthusiastic and charged up atmosphere to fight every fear of failure. Performance is paramount to us. One can find great opportunities to grow professionally as well as personally in our esteemed organization.

For us we are a family, who shares all its happiness and sorrows together.

Constant communication between every employee helps to shape our work enjoyment, our work relationships, and our work processes. We believe in free flow of ideas from all spheres and try to implement those for the betterment of the company. We are friendly and cheerful but encourage employees to face the competition from both inside and outside world.

Career Opportunities

>> Manufacturing

>> Engineering

>> Sales and Marketing

>> Commercial

>> Business Development

>> Quality Department

Interested? Mail Us Your Resume at - hr@cdblindia.com

News & Events - Click to download our magazine (2014)

Launched Our New Beer Brand Today! Feeling Very Excited

POSTED ON: 06/09/2014 | 11:30 PM

Loyalty, sincerity and team play is what we admire to hilt. We want when people should come to work, they shouldn't have left their hearts at home. We support our employees with a positive and productive work environment that provides excellent motivation to put in their best performance in an enthusiastic and charged up atmosphere to fight every fear of failure. Performance is paramount to us. One can find great opportunities to grow professionally as well as personally in our esteemed organization. Read More

Launched Our New Beer Brand Today! Feeling Very Excited

POSTED ON: 06/09/2014 | 11:30 PM

Loyalty, sincerity and team play is what we admire to hilt. We want when people should come to work, they shouldn't have left their hearts at home. We support our employees with a positive and productive work environment that provides excellent motivation to put in their best performance in an enthusiastic and charged up atmosphere to fight every fear of failure. Performance is paramount to us. One can find great opportunities to grow professionally as well as personally in our esteemed organization. Read More

Launched Our New Beer Brand Today! Feeling Very Excited

POSTED ON: 06/09/2014 | 11:30 PM

Loyalty, sincerity and team play is what we admire to hilt. We want when people should come to work, they shouldn't have left their hearts at home. We support our employees with a positive and productive work environment that provides excellent motivation to put in their best performance in an enthusiastic and charged up atmosphere to fight every fear of failure. Performance is paramount to us. One can find great opportunities to grow professionally as well as personally in our esteemed organization. Read More

Gallery -(Click To Enlarge)

Corporate Office

S.C.O. 140-141, CITY SUBCENTER, SECTOR 34-A,
CHANDIGARH – 160022
Phone No. +91-172- 5059999
Tel. Fax. 91-172-2602863

Commercial Queries
Email: anilsharma@cdblindia.com

Work Office

BANUR, DISTT. S.A.S NAGAR, PUNJAB
Phone No. 91-1762-251427, 251727, 507064, 507065, 506067
Tel. Fax. 91-1762- 251627

For Technical Queries
Email: rajeev@cdblindia.com

Any Questions?
Get In Touch